On Wednesday, the American Family Association put out a “Boycott Target Pledge” on their website. Right now, almost exactly 4 days later, the petition has reached, at this time of this writing, an incredible 406,467 signatures.
Target may have misjudged the size of the audience they were choosing to make uncomfortable.
The press continues to frame this as an “LGBTQ-friendly” policy or a “trans” policy, but of course nobody is checking equipment. What the policy does, in practical effect, is allow men to use the women’s bathroom at any time for any reason and without question. This is a ridiculous policy and people know that it is ridiculous and now Target is paying the price. People aren’t standing for it.
On a final note, while I was writing this, the number of people vowing not to shop at target has now reached 411,043. You feel that yet, Target? You will.
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