President Trump’s campaign wants former White House aide Omarosa Manigault Newman to pay almost $1 million for an ad campaign as a “corrective” remedy for her previous criticisms of the president, The New York Times reported Tuesday.
The Trump campaign last week filed a document from an expert witness, obtained by the Times, in the arbitration case over Manigault Newman’s comments against Trump in her 2018 book “Unhinged” and associated interviews.
The filing was written by Eric Rose, a crisis management expert, who proposed that Manigault Newman could fund an advertising campaign that would cost more than $846,000. He did not mention a designated timeline for the advertising campaign, but the document mentions “voters” and was filed weeks ahead of Election Day, the Times noted.
“It would be my recommendation that Ms. Manigault Newman pays for the corrective ads/corrective statements outlined above to counteract the long-term adverse effects of information that appeared as a result of Ms. Manigault Newman violating her confidentially agreement,” he said, according to the Times.
“If corrective ads are not placed, voters may continue to hold beliefs about the president as a result of Ms. Manigault Newman’s statements,” he added.
Rose suggested Manigault Newman’s negative remarks about Trump were “given heightened veracity because of her relationship with the president” and “corrective remedies are justified.” The advertising campaign’s goal would be to “provide a paid media recommendation with the goal of reaching audiences reached by negative statements disseminated by Ms. Manigault Newman,” he wrote, according to the Times.
The proposed ad campaign names “targeted audiences” in 15 “select states” that are also battleground states in the election, including Arizona, Florida, Georgia, Ohio, Pennsylvania and Wisconsin.
Manigault Newman’s lawyer John Phillips told the Times the campaign’s submission of the expert witness document was the height of “weaponized litigation.”
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Campaign finance experts told the Times if Manigault Newman funded an ad, it would count as a campaign contribution.
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Trump campaign wants Omarosa to foot the bill for nearly $1 million ad campaign: report https://t.co/njqTPCdzae pic.twitter.com/mnJyQ14gO8
— The Hill (@thehill) October 14, 2020
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